How Can I Turn a Cold Calling List Into a Sale?

We know — cold calls can give people cold feet. You have a list of prospects in one hand, a phone in the other, and you’re preparing to make a sales pitch to a lineup of strangers. You don’t know

Are the Days of Cold Calling Over?

Whether you work in business, real estate, insurance or another industry, odds are your company needs to reach more customers and recruit further business in the most efficient way possible. The classic solution? Cold calling. As a strategy for reaching

What Is Cold Calling?

Cold calling is exactly what its name implies — an unsolicited call placed to an individual consumer or a business with the goal of selling the call’s recipient goods or services. Now, what’s the difference between telemarketing and cold calling?

cold calling scripts for small businesses
Cold Calling Scripts for Small Businesses

As an entrepreneur, you know how hard it can be to attract new customers to your business. While promotions like a sale or an advertising campaign may work, there is one tried and true method that produces a positive return

a woman cold calling another business
B2B Cold Calling Scripts

There is no doubt about it — business-to-business sales can be tricky. Not only is it hard to close a sale, but B2B lead generation is even more challenging. If you’re struggling to learn how to generate leads that have

How to Make Sure You Are Buying a Quality Lead List

Do you remember when you were able to create a master list of high-quality leads based on the phone calls your company received? If you do, it’s quite possible you’re simply recalling a dream rather than remembering something that actually

Tips for Acquiring New Leads

Sales lead generating is a technique that nearly every business relies on for continuing to produce customers and sales. Because it is used by so many businesses across the country, generating sales leads techniques to change and evolve rapidly. Hence,

Tips for Holiday Success

Let’s face it, cold calling is rarely fun. For many, it’s even less enjoyable during the holidays because the season has a built-in excuse your prospects can use to get off the phone, which is often, “Let’s pick this up

End of the Year Cleaning for Your Leads Lists

End of the Year Cleaning for Your Leads Lists Leads lists play a significant role in your company’s earned revenue. That’s why maintaining their quality throughout the year is critical, especially when you consider that inaccurate data can result in

Aligning Marketing and Sales Teams

Professionals in marketing and sales are well-aware of the beef between them. In fact, 87 percent of responses from marketing and sales executives were negative when questioned about one another. For businesses, the feud is less than beneficial, costing companies