12 Worst Cold Calling Mistakes and How to Fix Them

12 Worst Cold Calling Mistakes and How to Fix Them There’s no one right way to ensure successful cold calls. Your sales team has a difficult job to do, and mistakes are naturally more common than you may think. But if your sales reps are

What Advice Can I Give My Telemarketing Team?

Are you a sales manager with a telemarketing team to direct? When it comes to building a better customer base, expanding your company’s reach and scoring more sales, cold calls are a lot more effective than you might think. In

What Makes Telemarketing Effective?

In a world seemingly run by social media, online ads and digital content, some companies are forgetting the factor at the heart of business development — the human factor. You might think your emails and online advertising efforts are the

How Can I Turn a Cold Calling List Into a Sale?

We know — cold calls can give people cold feet. You have a list of prospects in one hand, a phone in the other, and you’re preparing to make a sales pitch to a lineup of strangers. You don’t know

Are the Days of Cold Calling Over?

Whether you work in business, real estate, insurance or another industry, odds are your company needs to reach more customers and recruit further business in the most efficient way possible. The classic solution? Cold calling. As a strategy for reaching

What Is Cold Calling?

Cold calling is exactly what its name implies — an unsolicited call placed to an individual consumer or a business with the goal of selling the call’s recipient goods or services. Now, what’s the difference between telemarketing and cold calling?

cold calling scripts for small businesses
Cold Calling Scripts for Small Businesses

As an entrepreneur, you know how hard it can be to attract new customers to your business. While promotions like a sale or an advertising campaign may work, there is one tried and true method that produces a positive return

a woman cold calling another business
B2B Cold Calling Scripts

There is no doubt about it — business-to-business sales can be tricky. Not only is it hard to close a sale, but B2B lead generation is even more challenging. If you’re struggling to learn how to generate leads that have

How to Make Sure You Are Buying a Quality Lead List

Do you remember when you were able to create a master list of high-quality leads based on the phone calls your company received? If you do, it’s quite possible you’re simply recalling a dream rather than remembering something that actually

Tips for Acquiring New Leads

Even if you’ve been in sales for a while, it’s important to research sales lead generation techniques on a regular basis. While you may be satisfied with your current arsenal of lead generation techniques, you never know when you might