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Telemarketers regularly encounter unresponsive leads while using a paid-for consumer lead list. The key reason potential leads from a consumer lead list do not show any interest in the offers of telemarketers is that they simply cannot trust an unknown

Lead qualification is a tough nut to crack, even if the telemarketer is smart at communicating with the prospect. It is a common practice to buy business lists from third parties and send them over to the telemarketing team so

There has been a tremendous improvement in the telemarketing industry in the past few years and most of the credit goes to third-party US calling data providers. Businesses no longer need to depend on the yellow pages and contact each

A recently released Canada Post report shows that telemarketing constitutes 23 percent of the total amount of money spent on advertising, in Canada. A large sum out of this total amount is spent on heavy fines for not following proper

The corporate decision makers usually seek refuge behind the gatekeepers to stay away from the reach of persistent telemarketers. The gatekeepers might ask marketers to send an email instead of calling, or tell straightforward that the bosses don’t take sales

Telemarketing, surprisingly, is considered one of the most outdated marketing strategies by a lot of businesses. Though it is true that telemarketing calls may seem to be quite annoying, especially when you are attending an important meeting, and so is

Telemarketing may well be the first word in the book of marketing and lead generation. It is a crucial aspect in the field of marketing. Two important prerequisites for any successful telemarketing strategy are impactful telemarketing scripts and reliable call

Despite delivering their best efforts and leveraging state-of-art technologies and systems, telemarketers often have to face ‘low employee engagement, which always has a notable impact on their business. According to Gallup, a company known for opinion polls, the worldwide figure